Social Media Marketing

We make the most of social media, helping your customers find you.

Social Media Marketing

Social Media… For Business?

Social Media for business is one of the most useful tools for modern marketing. There are 100’s of social media platforms, however, although it may initially seem like a good idea to be on as many social media sites as possible there this might not be the best option.

A successful social media campaign requires consideration to the platform, target audience, rich valuable content, time of post etc. Social media for business is about showing your brand off little and often, therefore, building yourself into the memory of potential consumers when the time comes to find your product or services will be embedded into their subconscious when they are ready to search for it.


Why should you use it?

We believe social media can be a very powerful tool for any business, not only to build your brand and find new customers using the paid targeted reach but also to offer another level of customer support by communicating to existing customers. It also allows them to contact you or leave their reviews and comments on your business which also shows consumers a transparent side of business gaining trust for potential customers.

Social Media Marketing (SMM) is particularly heavy on aesthetics and it is important you stand out from other posts and competition. As we live in a very image based age you must show that your product is superior to the competitors.


What platforms are best and why?

There are there are thousands of social media platforms. Some of which have millions of users, for example, if Facebook was a country it would have the world’s 3rd biggest population. These platforms have a wide variety of ways to share all types of rich content e.g. picture, video, text, website snippets. Some can help boost SEO and others can be as tailored to your industry or group of targeted audience. It’s all about getting in front of your audience and making the best possible impression to create conversions.


Social Media Optimisation 

Social media optimisation (SMO) is the process of increasing the awareness of your brand, product or services by using the many social media platforms to generate publicity or even better viral campaign.

SMO is similar to SEO (search engine optimisation) in that the goal is to drive traffic to your Web site or social profile in order to make a conversion that is valuable to you.


How does paid social media work?

We can also help promote your posts and profiles using paid promoting which gets you in front of the target users that aren’t already following you and using our PPC (pay-per-click) knowledge we can manage and optimise them to make the most of your budget.


How can we help? 

Johnsons Marketing has a large amount of experience using social media for business. We can do as little as an hour workshop on social media for business; which includes how to help set up profiles and pages correctly, we give examples of content and you take it from there.

Or, we can do it all for you, liaise weekly, write creative content and design artwork on a weekly basis that has been proven to convert leads which are proven to increase brand awareness. You simply tell us the product you would like to sell and we can create awareness for your brand either organically or paid.

Our team of social marketers are not only experienced but have achieved technical qualifications in this area of marketing.  Get in touch to make the most of our social marketing services.

Social Media Marketing
Social Media